How To Target The Right Audience on Social Media

Without a doubt, social media has become one of the most powerful channels for targeting audiences. According to the latest statistics, there are 4.55 billion social media users worldwide as of October 2021. For businesses, this offers a huge market for brand building. Creating a social media profile can help boost your online presence.  However,

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10 Trends That Will Shape Customer Service

Customer service is a dynamic industry. Year in and year out the competition becomes tougher such that you need to find a way to make your customer service stand out. Nowadays, delivering quality customer service is key to business success. According to the Global State of Customer Service study of Microsoft, 90% of customers use

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10 Customer Service Phrases You Should Not Tell Customers

As a company, one of the most important skills you need to have is effective communication. You will be dealing with different kinds of customers so you need to learn the proper way to talk to them. Not saying the right thing can have a detrimental effect on the entire customer experience. While it is

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10 Questions To Ask When Choosing An Outsourcing Provider

Choosing an outsourcing provider offers benefits to many businesses when done right. With outsourcing, you can focus on your core activities and delegate the non-core ones to the provider. This way, you can free up not only your time but also your resources. It is a cost-saving measure as you do not have to worry

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Tips For Successful Lead Generation

Lead generation is a vital component of a company’s marketing strategy. However, it can be a difficult and time-consuming task. For many businesses, this is a big issue as they feel that they have exhausted the limit of their people. Unfortunately, many businesses are failing in this aspect. According to the ‘State of Inbound’  report

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10 Common Mistakes When Hiring A Freelancer

Hiring freelancers could be necessary when running a business. Your staff may already become overwhelmed if you give them additional tasks. The freelance market is a haven for finding the best talent for filling up your manpower requirements. At present, there are 58 million freelancers worldwide and it is expected that they would comprise the

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10 Common Mistakes in Lead Generation

Lead generation is vital to customer acquisition. Sometimes a lead is the key to generating your first sale. Leads have already visited your website and have shown interest in your products or services in various ways either through your website, downloading an ebook, completing an online survey, or through other methods. But somehow marketers are

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10 Common Mistakes in Order Fulfillment

Order fulfilment is a vital function in any ecommerce business. Once customers have purchased a product from your online store, you need to be able to complete the process by delivering the order to the customer. It goes beyond printing a label, sticking it on a package, and handing it over to a courier for

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How To Boost Your Ecommerce Checkout Process

An optimized ecommerce checkout process contributes to a positive customer experience. You may have the best website in the industry but if it isn’t converting because of faulty checkout process, it won’t mean anything. Learning how to optimize your checkout page can help improvise conversion and increase sales of your online store. According to a

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Tips On Boosting Customer Support

Customer support is vital for business success. If you want to achieve business growth, then you should focus on improving this aspect of your business. After all, your customers deserve the best experience possible. According to the 2017 State of Global Customer Service Report, 54% of customers have higher expectations for customer service today. Customers

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airisX has solutions for all sizes and types of companies. Getting started is as easy as scheduling a consultation with us, so go ahead and